New Interface for Google Feedback

Google's feedback tool that's used in many services for reporting bugs has a new interface. It looks much better and it doesn't open a new page to show the information that's sent to Google. You can also see a list of all your bug reports.





"Google Feedback lets you send Google suggestions about our products. We welcome problem reports, feature ideas and general comments," informs Google.

To try Google Feedback, go to Gmail, click the "settings" menu and then "report a bug". A similar feature is available in Google Docs, YouTube and many other Google services. You can see the old version of Google Feedback if you click "Report a bug" in YouTube's footer when you watch a video.


Google Feedback started as an extension and now it's a web app.

{ Thanks, Sterling. }

Find More About a Google Image Search Result

Here's a simple way to learn more about a Google image search result without actually clicking it. Just drag the image to the search box and you'll be able to use "search by image" to find similar images and pages that include the image.



You can also mouse over the result and click "similar" or click the result and use the "search by image" feature, but drag-and-drop is faster. Another advantage is that you can edit the query and filter the results. For example, you can find pages that include the image and the word "hotel".

{ Thanks, Itamar. }

AdSense in Your City goes global

Following the success of AdSense in Your City events in North America and the positive feedback we’ve received so far, we’re expanding this program to reach more publishers. That's right, we're now packing our passports and taking these events to international cities!

In addition to the recently announced lineup of US cities for upcoming AdSense in Your City events, we'll soon be hosting events in Amsterdam, Bogota, Melbourne and Vienna. There’s plenty more to come in 2012 as well, when we'll be visiting Auckland, Berlin, Buenos Aires, London, Mexico City, Paris, and Sydney, just to name a few. Members of the AdSense team will share the latest product updates and offer 1-to-1 optimization consultations, and you’ll hear
from experts on areas such as DFP Small Business, Mobile, YouTube, and Webmaster Tools. You’ll also have the chance to meet other local publishers during the day to share your experiences.

Keep an eye out for more information about these events and be sure to opt in to receiving ‘Special Offer’ emails so we can let you know when we’ll be touching down at a city near you. We hope to see you at an AdSense in Your City event soon.

Posted by Arlene Lee - Inside AdSense Team

Keyboard Accelerators in Google Spreadsheets

Google Spreadsheets has recently added an interesting feature: keyboard accelerators for menus, but it only works in Chrome. You can now press Alt+F (or Ctrl-Option-F for Mac) to open the File menu. Then type one of the underlined characters to select an option. It's now much easier to use features that don't have keyboard shortcuts, just like in a native application.


Chrome is the only important desktop browser born without menus and that's probably the reason why web apps can override shortcuts like Alt+F. It's important to point out that you can use shortcuts like Alt+F and Alt+E to open Chrome's wrench, but not in Google Spreadsheets.

While Chrome's interface was so great that many other browsers used it as an inspiration, Google Docs continues to use the old-school menus from Microsoft Office 2000.

No New Mail? Try Google+

What's the message displayed by Gmail when there's no message in your inbox? If you answered "No new mail! Want to read updates from your favorite sites? Try Google Reader", you are right. It was Google's subtle way to promote Google Reader.


Before Google Reader was released, Gmail's "inbox zero" message used to be: "No new mail! There's always Google News if you're looking for something to read."

Now that Google focuses on developing Google+, a modern version of Google Reader, Gmail's new message is: "No new mail! See what people are talking about on Google+." The links sends Gmail users to the "what's hot" section of Google+ which "highlights selected content thought to be exemplary, interesting, and appropriate: showing you serendipitous and diverse information".


From Google News to Google Reader and now Google+, Gmail illustrates three different ways to read news. Google News ranks and clusters articles from the web, Google Reader allows you to read news from your favorite sites, while Google+ lets you read the articles shared by the people you follow. From news that are important to everyone to news that are important to the people you trust.

Top five policy resources to know

Recently, we shared our 2012 resolutions in this post based on your feedback from our bi-annual publisher satisfaction survey. One of the key areas that we’re dedicated to improving is transparency around our program policies. This means clarifying the messaging that goes out in our notifications, but also pointing you to the right resources and contact forms to troubleshoot your policy issues.

Here, we’ve listed our top five policy resources to help you find the answers you’re looking for. By using the information listed below, you’ll not only learn more about our policies and how to avoid frequent violations, but you’ll also help us resolve your questions more efficiently as well.
  
1. Help Center
The AdSense Help Center is the best resource for you to gain policy knowledge and contact the policy team. We’re constantly adding and updating information to answer our most frequently asked questions. As you may have noticed, the Help Center has a new interface to better help you navigate topics of interest. You can read about all our policies by clicking on the sub-channels under "Policy & Traffic Quality Guidelines" on the homepage. We've included several examples in the "Content Policies" and "Ad Implementation Policies" sections to help you understand the policies more clearly. If you want to report or appeal a violation, use the "Troubleshooting and Issue Resolution" tool.

2. Blog
If you’re reading this now, you’ve already made the first step toward learning more about our policies. The AdSense blog contains a wealth of information from product updates, optimization tips, and upcoming publisher events. You’ll also find a special category for “Program Policies" listed on the right side which includes articles that deep dive into our policies to clarify common points of confusion (e.g. adult content, creating unique content) as well as best practices to help keep your account clean (e.g. invalid clicks, monitoring user-generated content). Get the latest updates sent to you by following the blog via email or feed.

3. Forum
The AdSense Help Forum is a platform for publishers to share best practices and interact with each other. The Forum can provide a wealth of information for AdSense questions related to our policies. Our Top Contributors contributed over 100K posts last year to the AdSense community, helping us to provide scalable support by answering publishers’ questions, and escalating urgent or unusual cases to the attention of Google employees.

4. Policy webinars
The AdSense policy team hosts online policy seminars from time to time in different regions. We provide policy trainings to clarify policies in detail and answer your questions. If you’re interested in attending future events like these, make sure that you’re opted in to ‘Special Offers’ in your email preferences within your AdSense account. Visit our Help Center to review our previous webinar recordings.

5. Email notifications & contacting us
Getting important messages to you is our priority, so ensure that your AdSense account has your most up-to-date email address. Additionally, you can view all policy notifications by visiting the Messages page, under the Home tab when you sign in to your AdSense account.

We know that you may occasionally need to escalate to us directly and you can do so by using the correct policy troubleshooter in the Help Center. Bear in mind that you’ll only receive responses from our team for answers which can't be found in our Help Center. Skim through previous policy blog posts or try typing in your question in the Help Forum to see if other publishers have had similar issues or questions. Chances are that we’ve addressed the most commonly asked questions, so you’ll be able to resolve your issues even quicker.

We hope the above resources will make your policy learning experience more enjoyable, efficient, and useful. Stay tuned for more policy information coming on our blog.

Posted by Lingjuan Zhang, AdSense Policy Team

Did you find this policy blog post helpful? You can share your feedback or tell us about a specific policy topic you'd like to learn more about here.

Chrome for Android

Many people wondered why Android's built-in browser is not called Chrome. One of the reasons is that Android's browser doesn't have many of the features of the desktop browser: data sync (bookmark sync is available in Android 4.0), extensions, themes, apps. Another reason is that Android's browser is updated less frequently than the Chrome browser because it's included in the operating system. Most OEMs ship their own browsers, so not many people use the stock Android browsers.

Now Chrome is available for Android 4.0 and it won't replace the standard browser on your device. "Like the desktop version, Chrome for Android Beta is focused on speed and simplicity, but it also features seamless sign-in and sync so you can take your personalized web browsing experience with you wherever you go, across devices," explains Google.


Chrome for Android brings a new gesture for navigating to the next tab (flick instead of Ctrl+Tab), support for page prerendering (used by Google Search to fetch the top result), incognito mode, link preview and data sync for bookmarks, typed URLs and browser sessions. That means you can open a few tabs in the desktop Chrome, close your computer and continue reading the same pages on your Android phone or tablet. In addition to these features, Chrome for Android "brings support for many of the latest HTML5 features to the Android platform: hardware-accelerated canvas, overflow scroll support, strong HTML5 video support, and new capabilities such as Indexed DB, WebWorkers and Web Sockets". There's also support for remote debugging.

"Chrome for Android is designed from the ground up for mobile devices. We reimagined tabs so they fit just as naturally on a small-screen phone as they do on a larger screen tablet. You can flip or swipe between an unlimited number of tabs using intuitive gestures, as if you're holding a deck of cards in the palm of your hands, each one a new window to the web," mentions Google.


At the moment, Chrome for Android doesn't sandbox tabs and there's no support for Safe Browsing, but these features could be added in the feature.

You can only try Chrome for Android if your phone runs Android 4.0 (you're using Galaxy Nexus, Nexus S, Transformer Prime or a different device with a custom ROM). Another limitation is that Chrome for Android is only available if you're in the US, Canada, UK, France, Germany, Spain, Australia, Japan, Korea, Mexico, Argentina, Brazil, but I'm sure you can use Market Enabler or the .apk linked here to bypass this restriction.

Watch our video to learn how to integrate AdSense ads with your quality content

Placing additional ad units on your site can have a big impact on your earnings. However, sometimes publishers find it difficult to decide whether an additional ad unit makes sense for their site. We've created a short video below to help you make sure you're following best practices, as outlined on Google’s webmaster guidelines, when placing new ad units on your site.

Ultimately, great content is what will help your site stand out and engage your users. We recommend that you only place ad units on pages that are rich in original content and keep the user experience in mind as you think about where you place your ads.  Take a look at the video below for more information!



Posted by Caroline Halpin, AdSense Optimization Team
 

Google's Experimental Interface for Related Image Searches

Google's image search engine tests a new interface for related searches. Instead of only displaying a list of queries, Google also shows small thumbnails. Mouse over a query and you'll see 3 image results in a preview box.


{ Thanks, Pontus. }

Google Tests a New Version of the Black Bar

While Google hasn't abandoned the navigation bar launched last year, both the old and the new interface are used today. If you load google.com in Chrome's incognito mode, the old interface shows up more often than the new UI. The simplified interface made navigation more complicated, even if it looks better than the black bar.

Google even tests a slightly updated version of the old bar that uses the services from the new UI, more spacing and a different color scheme.



Here's how you can try the latest Google experiment. If you use Chrome, Firefox, Safari or Internet Explorer 8+, open google.com in a new tab, load:

* Chrome's JavaScript console (Ctrl+Shift+J)
* Firefox's Web Console (Ctrl+Shift+K)
* Safari's Web Inspector (how to do that?)
or
* IE's Developer Tools (press F12 and select the "console" tab)

and paste the following code:

document.cookie="PREF=ID=381502750b6e9119:U=aaee74aefea7315a:FF=0:LD=en:CR=2:TM=1328391998:LM=1328392000:S=yPtlCgLbEnezu5b4; path=/; domain=.google.com";window.location.reload();

Then press Enter and close the console. If you're not in the US and you're using a different Google domain, replace ".google.com" with your domain in the code (for example: ".google.co.uk" in the UK).

If you'd like to go back to the old interface and reset the Google PREF cookie, repeat the same steps, but use the following code:

document.cookie="PREF=; path=/; domain=.google.com";window.location.reload();

Google Instant, Disabled For Slow Computers

Google Instant is supposed to make searching faster, but you need a pretty good Internet connection, a modern browser and a decent computer. Google Instant is not available if you use IE6 or other outdated browsers and it's automatically disabled if you have a slow Internet connection.

Now Google also disables Instant if you have a slow computer. "If Instant gets automatically disabled, we continue to check your computer speed and will re-enable Instant if your performance improves," informs Google. If you don't like this change, you can disable it from the search preferences page. Just select "always show Instant results" in the "Google Instant predictions" section.


I've tested this feature on an old laptop and Google's implementation isn't great. Google Instant continues to be enabled for the initial query even if it's slow, then it's suddenly disabled when you visit Google Search again. Google doesn't show a message next to the search box to explain why Instant is disabled and not many people will visit the search preferences page, which both an explanation and a fix.


This is just one of the 17 updates from last month that improved Google Search.

Google Groups Themes

Just in case you don't like the Google Groups interface and want to customize it, there's a new light gray theme you can try. Just click the settings button, click "Themes" and select the "soft gray" theme. This only works in the new Google Groups interface.



A similar theme is also available for Gmail and it will be interesting to see if Google Groups will add support for the other Gmail themes. Maybe apps like Google+, Google Docs, Google Reader and even services like Google Search will support Gmail's color themes.

{ Thanks , Herin. }

Android Market's Malware Scanner

Google doesn't like to manually review user-generated content. It's not efficient and algorithms can do a better job. Imagine how many people would need to be hired to watch all the videos submitted to YouTube (60 hours of videos uploaded every minute).

In some ways, uploading an application to the Android Market is just like uploading a video to YouTube. Sure, you need to pay a fee, but you don't have to wait until a Google employee checks the application. Unfortunately, this also means that the application can include malware, deceive users, crash or spam your contacts. Google usually reviewed the app only after enough users reported that the app is malicious.

Now there's a new service called Bouncer "which provides automated scanning of Android Market for potentially malicious software without disrupting the user experience of Android Market or requiring developers to go through an application approval process. The service performs a set of analyses on new applications, applications already in Android Market, and developer accounts. Here's how it works: once an application is uploaded, the service immediately starts analyzing it for known malware, spyware and trojans. It also looks for behaviors that indicate an application might be misbehaving, and compares it against previously analyzed apps to detect possible red flags. We actually run every application on Google's cloud infrastructure and simulate how it will run on an Android device to look for hidden, malicious behavior".

That seems like a great idea: Google actually tests the apps without having to wait until other users install them and notice there's something wrong. The bad news is that this service was tested last year and was used to find potentially-malicious apps. Despite that, the apps infected by DroidDream were found by a security vendor and not by Google.

"The service has been looking for malicious apps in Market for a while now, and between the first and second halves of 2011, we saw a 40% decrease in the number of potentially-malicious downloads from Android Market. This drop occurred at the same time that companies who market and sell anti-malware and security software have been reporting that malicious applications are on the rise," says Google. Another explanation could be that Google's service is not good enough.

Google also says that Android "makes malware less potent" because it uses sandboxing, it displays the list of permissions and Android Market can remotely remove malware. I don't think that most of the users read the list of permissions. They simply ignore them, click "OK" and install the application. Maybe it would be a better idea to require users to explicitly enable sensitive permissions when they're using the apps.

While security vendors try to scare Android users and push their products, Google should focus on removing spam and malware from the Android Market and make it a safer place. Improving Android's security model and finding ways to install security updates faster are also important.

Google Docs Will Improve Paragraph Styles and Add More Fonts

An upcoming Google Docs update will bring a better interface for selecting paragraph styles and new features that lets you customize styles.



Google Docs will also add some new open source fonts from the Web Fonts project: Amaranth, Arvo, Dancing Script, Lobster, Merriweather, Open Sans, Philosopher, Quattrocento.


Google has recently updated the Android app for Google Docs and added offline support, while also improving the reading layout for tablets.

Update (February 6): Custom styles are now available.

{ Thanks, J. }

AdSense now speaks Indonesian

We’re glad to announce that Indonesian has just joined the family of AdSense supported languages. Let’s celebrate by raising our hands in a kecak dance, watching a wayang kulit show or cooking traditional Indonesian recipes.

If you have a website in Bahasa Indonesia, you'll now be able to earn money by showing Google AdSense ads. To get started, sign up for an AdSense account. We'll review your application and in the meantime, we recommend you get familiar with the basics of AdSense and our policies.

If you already have an AdSense account, simply implement AdSense on your site in Bahasa Indonesia to start displaying contextually targeted ads.

You can now also implement AdSense for Mobile content on your mobile sites in Bahasa Indonesia. Check out our Help Center to learn how to implement AdSense on a mobile site.

Selamat datang di program AdSense!

Posted by Emanuele Brandi, Product Sales Lead

Gmail's Shortcut for Inserting Hyperlinks

Less than 2% of the Gmail users have enabled keyboard shortcuts and actually use them, but that doesn't mean Google shouldn't improve them. Many people complained that Gmail's rich text editor doesn't have a shortcut for inserting hyperlinks and now it's available: Ctrl+K (or Cmd-K if you use a Mac).


The same shortcut is also used in Outlook, Microsoft Word, Google Docs and other apps. "Just select any text, and then press the Ctrl and K keys at the same time. A dialogue box opens where you can type a link," informs the Microsoft Word blog.

I wonder why Google doesn't offer the option to use the top search result for the text you've selected or at least pick one of the top results from the "edit link" box.

{ Thanks, Cougar. }

Country-Specific Blogger URLs

Google found an interesting trick to defend Blogger blogs against local laws: redirect readers to country-specific domains and only remove those URLs if required.

"Over the coming weeks you might notice that the URL of a blog you're reading has been redirected to a country-code top level domain, or 'ccTLD.' For example, if you're in Australia and viewing [blogname].blogspot.com, you might be redirected [blogname].blogspot.com.au. A ccTLD, when it appears, corresponds with the country of the reader's current location," explains Google.

"Migrating to localized domains will allow us to continue promoting free expression and responsible publishing while providing greater flexibility in complying with valid removal requests pursuant to local law. By utilizing ccTLDs, content removals can be managed on a per country basis, which will limit their impact to the smallest number of readers. Content removed due to a specific country's law will only be removed from the relevant ccTLD." That means [blogname].blogspot.com will continue to exist, but it's not clear if the users from that specific country will still be able to access it.

Blogger will start to use country-specific domains, just like many other Google services. If you're in Australia and visit google.com, you'll be redirected to google.com.au, but you can opt-out by clicking "Go to Google.com" or visiting google.com/ncr. The same option is available for Blogger: "Blog readers may request a specific country version of the blogspot content by entering a specially formatted NCR URL. NCR stands for 'No Country Redirect' and will always display [blogname].blogger.com in English, whether you're in India, Brazil, Honduras, Germany, or anywhere. For example: http://[blogname].blogspot.com/ncr – always goes to the U.S. English blog."

Google doesn't mention the list of countries that are affected by this change, but Techdows.com reports that India is one of them. Obviously, blog owners can use custom domains if they don't like the new feature. Even if Google made sure that the duplicate URLs are properly handled by search engines, it could be annoying to see so many URLs that send people to the same page.

{ Thanks, Venkat and Herin. }

Google+ and the Post-Web Google

I've noticed an increasing number of ads that no longer send people to the company's sites. Instead, the ads only include a link to the official Facebook page. Sites suddenly look outdated, no longer include the latest information and people stop visiting them.


There are still people that visit those outdated sites and many are coming from search engines like Google. Despite Google's efforts to have a comprehensive index, there's a growing subset of the Web it can't properly index and that's Facebook. Sure, Google indexes a lot of Facebook pages, but that's like trying to find your keys in a dark room. Google needs Facebook's map to index all the pages and find the connections between pages and between users, but Facebook is not willing to license this valuable data to the most important competitor. Google tried to make the web social and failed, so now the only option to stay relevant is to build an alternative to Facebook's walled garden and that's Google+.

+1s are the new links, authors have profiles, companies have social pages and this new universe will try to coexist with the old Web in Google's search results. Google tried to focus on the users and find ways to make the social Web more open, but now it has to focus on itself and do everything it can to stay alive and maybe even save the Web. "Google's mission is to organize the world's information and make it universally accessible and useful," but that's impossible if it can't access, understand and rank that information.

Back in 1996, Larry Page and Sergey Brin used links to determine the importance of a Web page. Now links and pages are no longer that important and the old rule of trying to send people to other sites as quickly as possible is difficult to apply. Showing personalized results requires understanding users better, encouraging them to share more content and create connections. In many ways, Google+ is the anti-Google and that's why it's difficult to understand some of the new features.

Google+ Now Open for Teens

Google+ changed the age requirements so that any Google Account user can join Google+. In most countries you need to be at least 13 years old to create a Google Account and join Google+, but there are 3 exceptions: Spain, South Korea and Netherlands. Until now, Google+ required to be at least 18 years old to "upgrade" your account.

Google's VP Bradley Horowitz mentioned that there are a few tweaks and new default settings for teens. By default, only the people from teens' circles can trigger notifications and comment on their public posts. If someone outside a teen's circles joins a hangout, Google+ temporarily removes the teen from the hangout and gives him a chance to rejoin.

Teens and young adults are the most active Internet users on the planet. And surprise, surprise: they're also human beings who enjoy spending time with friends and family. Put these two things together and it's clear that teens will increasingly connect online. Unfortunately, online sharing is still second-rate for this age group.

In life, for instance, teens can share the right things with just the right people (like classmates, parents or close ties). Over time, the nuance and richness of selective sharing even promotes authenticity and accountability. Sadly, today's most popular online tools are rigid and brittle by comparison, so teens end up over-sharing with all of their so-called "friends."

With Google+, we want to help teens build meaningful connections online. We also want to provide features that foster safety alongside self-expression. Today we're doing both, for everyone who's old enough for a Google Account.

It's interesting that the updated form for creating a Google Account doesn't automatically create a profile and doesn't add the user to Google+ if he's not at least 18 years old.

{ Thanks, Oskar. }

More options for Google+ badges

(Originally posted on the Google+ Platform Blog, cross posted on the Webmaster Central Blog)

UPDATE (2/2/12): The new Google+ badge is now out of preview and available to all users on all sites.

When we launched Google+ pages in November, we also released Google+ badges to promote your Google+ presence right on your site. Starting today in developer preview (and soon available to all your users), we're adding more options for integrating the Google+ badge into your website. You can configure a badge with a width that fits your site design and choose a version that works better on darker sites. You'll also see that Google+ badges now include the unified +1 and circle count that we added to Pages last month.

If you’re still considering whether to add a Google+ badge on your website, consider this: We recently looked at top sites using the badge and found that, on average, the badge accounted for an additional 38% of Google+ followers. When you add the badge visitors to your website can discover your Google+ page and connect in a variety of ways: they can follow your Google+ page, +1 your site, share your site with their circles, see which of their friends have +1’d your site, and click through to visit your Google+ page. These activities can help you expand your audience by enabling your users to share and recommend your content.

The Google+ badge makes it easy for your fans to find and follow you on Google+. With these additional options, we hope it's even easier to create a badge that fits your website.

Follow the conversation on Google+.

Posted by Lucy Hadden, Software Engineer, Google+